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BIG IMPACT. BIG VISIBILITY. BIG RETURN. LOW COST.
Advertising at CYQX provides a powerful medium to position your business or product with a captive audience. YQX welcomes over a quarter million visitors annually, including passengers, business people, greeters and well-wishers.
On average, passengers spend 49 minutes at YQX, with dwell times of 85 minutes for enplaning and 15 minutes for deplaning passengers, respectively. An average of 2.1 well-wisher greet returning passengers at YQX.
Backlit and illuminated displays and traditional advertisements are available at strategic locations at the terminal, including:
- main terminal
- at arrival gates and above baggage carousels
- in the newly renovated domestic departures lounge
- washroom facilities
- international lounge
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ADVERTISING AT YQX PROVIDES A COMPELLING MEDIA TO REACH YOUR CORE PASSENGERS:
- Travel for leisure/tourism comprises some 73% of all passengers at YQX, making the airport an ideal venue to promote hospitality, food and beverage, tourism and accommodations services. In addition, some 54% of all passengers are non-Newfoundland residents.
- The growth in low-frills airline carriers with reduced food services means passengers are arriving with an appetite. Further, 70% of Newfoundland and Labrador residents traveling at YQX are from outside of Gander, meaning they may wish to avail of local eateries or accommodations prior to the commute home.
- The escalation in fuel and ferry costs, combined with increasingly competitive airfares, is driving more tourists to reach Newfoundland by air. There is an increasing trend in tourists arriving in Newfoundland to take self-drive tours without pre-arranged itineraries or accommodations. Advertising at YQX allows you to reach them first.
- As a hub for meetings and conventions, Gander International Airport allows you to market means to "fill in" delegates' leisure time during conferences.
- Gander International Airport transits some 200,000 international passengers annually. These include European tourists en route to sun destinations in the southern United States and Caribbean, VIPS, heads of state, journalists, military and flight crews. For the visionary tourism operator, our International Transit Lounge presents a unique opportunity to sell your brand to potential tourists who are seasoned world travelers.
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We are eager to work with you to find an advertising solution that fits your needs, at a cost remarkably competitive with traditional means.
For further information, contact marketing at marketing@giaa.nf.ca.
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